Bus 100W - Business Communication (Spring 2006) information page


	Bus 100W - Business Communication (Spring 2006)


	Welcome! Welcome to Business Communication 100W! Course Information Course Title/Number: Business Communication 100W Section Numbers: 80 and 81 Meeting Day/Time: Online (Workshops will run Friday to Friday) Course Duration: 16 weeks (January 27 – May 15, 2006) We will be face-to-face (mandatory for participation in this course) on January 27 (Section 80 from 10:00 a.m. - 1:00 p.m. and Section 81 from 2:00 p.m. - 5:00 p.m.) and May 15 (Section 80 from 10:00 a.m. - 1:00 p.m. and Section 81 from 2:00 p.m. - 5:00 p.m.). If you cannot attend the face-to-face workshops, I suggest you enroll in a different Business Communication 100W section. For workshop location contact the Marketing Department Office at 408.924.3503. Professor Information Professor: Michael Cherry Phone: 815.836.5562 (Chicago Area) Email: mike_cherry@sbcglobal.net Office Hours: Will be conducted virtually through the discussion board, email or phone conversations. For best results please schedule an appointment. Profile: Michael Cherry is the Academic Director of Adult Business Programs and Instructor at Lewis University and President of Cherry and Associates. He is a professional with experience assisting organizations and individuals in achieving strategic, business objectives through leadership development and performance management. He is versed in team development, strategic planning, political and influence skills, Not-for-Profit management, merger and acquisitions, and job transition coaching. He has know-how in training design and delivery, human resources management, group and individual facilitation, program and instructional design/development and change management. He has coached both domestic and international clients. Mike has an MSA in Not-for-Profit Management from the University of Notre Dame, an MBA in Leadership and Organizational Change from San José State University and a BSC in Business Administration from Santa Clara University. Some of Mike’s clients include: Advanced Micro Devices, Applied Materials, Coherent Semiconductor Division, Compaq, Dell Computer, The GAP, Hewlett Packard, Rapt Technologies, the San Jose/Silicon Valley Chamber of Commerce, Silicon Image, Sun Microsystems, Ultimate TV and Yahoo. Course Description Business Communication, 100W, takes a practical and analytical approach to the development of content and style in business communications. This course emphasizes logic, creativity, concern for audience and understanding importance of psychological approaches to the solution of business problems through skilled written communications. This course satisfies the upper division writing requirement for the university. Course Objectives By the end of this course you should appreciate the importance of communication in business; know what strategies to employ in unique and different situations; and effectively communicate oral, written and electronic messages. Upon successful completion of this course, you will be able to: 1. Demonstrate the ability to apply critical thinking and decision-making skills to business. 2. Ability to work effectively with other people in diverse environments. 3. Format, compose, and revise memos, proposals, business letters, resumes and reports. 4. Use a wider variety of communication strategies and techniques. 5. Develop a professional voice more fitting to your personal communication style. 6. Learn to improve grammar errors and tone in your written and oral communications. 7. Critique and evaluate communication behaviors in various settings. 8. Leverage computer and Internet tools to make your work more efficient. Required Text and Course Materials Required Textbooks: Locker, Kitty O. and Kaczmarek, Stephen Kyo. Business Communication: Building Critical Skills 2e. McGraw-Hill/Irwin, New York. 2004. ISBN: 0-07-256219-6 Dictionary and Thesaurus Suggested Textbooks: Sabin, William A. The Gregg Reference Manual, 10th ed. McGraw-Hill/Irwin, New York. 2005. ISBN: 0-07-293653-3. WebCT: The workshop will require students to use WebCT extensively: assignment submission, retrieving workshop documents/materials, electronic communication, etc. All students are required to have access to the Internet. The workshop shell can be accessed through the on-campus computer labs, home computers, public libraries, Internet cafes, etc.